Blog about hats

  • Heirloom anyone? Our Heritage hats are the real deal.

    These are our classics. Heirloom-quality, American-made, with elegant lines and custom details, these hats are smart.

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    They’re also practical: water resistant, imbued with a stain repellent, and built to last.

    We hand-craft our Heritage hats, working on some of the same milliner’s blocks that we first used well over a hundred years ago. Our materials haven’t changed much either: premium wool, custom linings, special trims. We’ve even got a color archive that dates back decades, so we can select the perfect complimentary trim for each unique hat.

    These are quality pieces, carefully made.

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    Whether you’re looking for a dash of panache or a measure of sophistication, we’ve got you covered.

    And while we don’t play favorites, we are especially proud of these legacy styles.

  • You know you want to...

    It's that time. You know what we're talking about. The middle of winter.

    Time to pack a bag and escape.

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    Whether you're a road tripper or a jetsetter, you're headed to a tropical beach or a mountain resort...there's just something about those winter weekend getaways. They're golden.

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    A little unscripted, a little unplanned…when you get out of town and get off the grid, you can snap your perspective back into focus. And that's always a good thing.

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    Adventure awaits. Pack a good hat.

    Hats featured are the Blue Nose Nick, Ms. Danke (coming soon!) and Florence Lake.

    Shop our entire assortment of straws here, and our favorite travel hats here.

  • The W, of course.

    We've always been fans of the W Hotel. They've got style in spades.

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    We're thrilled to be partnering with the W San Francisco for a stylish surprise during the month of January.

    W Hat Photo

    Want to find out what it is? If you're checking in, you can check it out.

    Head to the front desk and tell them Goorin Bros. sent you.

    Won't be in San Francisco anytime soon? Don't worry - we've got so many more surprises under our hats for 2015. (And of course we're dying to tell you what they are, but if we did, they wouldn't be surprises anymore).

    Stay tuned.

  • Just when you thought we couldn't get any more excited about hats...

    Today - January 15 - is National Hat Day, and we are partying hard across the country. You know we've been making hats for 120 years, so we've got a lot to celebrate.


    What's that you say? You haven't celebrated National Hat day before?

    Join us! You're in for a treat. Pop in and show off your smarts at Hat Trivia night in Harvard Square, enjoy a spot of tea and a sweet at the Mad Hatter Tea party in Brooklyn, or bop to the North Beach Brass Band in San Francisco.

    While you're at it, pick up a "National Hat Day" button at any Goorin shop across the country. It's fun, festive, and free!


    Or, you could simply put on a hat and cheer wildly at spontaneous times during the day. That's what we're planning to do here at the home office.

    (And pssst...this year is our 120th anniversary! Stay tuned for surprises and delights.)

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