Blog about hats

  • Heisenberg Hat & Box Set Limited Release at SDCC

    Last weekend, our Gaslamp Hat Shop in San Diego hosted the official limited early release of the Heisenberg Hat & Box Set. The iconic hat, as worn by Walter White in the hit AMC TV series, Breaking Bad, was announced just in time for Comic Con International in San Diego.


    Breaking Bad and Goorin Bros. fans alike lined up in front of our shop for the exclusive autograph signing by  Breaking Bad creator, Vince Gilligan and RJ Mitte (Walter White Jr.). Guests were treated with custom cocktails inspired by Heisenberg, crystal blue rock candy, Breaking Bad photo booth and a special appearance by Ben Goorin.


    The first few hundred Heisenberg box sets were sold during Comic-Con weekend and the remaining of the 1,895 produced will soon be available at If you haven't already, sign up for updates now and be the first to find out when they go on sale. You can also test out you luck and enter for a chance to win the Collector's Edition Heisenberg Hat & Box Set on our Facebook!

    Show us your Heisenberg transformation for a chance to win other Goorin items by hashtagging #ItsAGoorin on your photos with a Goorin hat on Instagram, Twitter or Facebook!

    View more photos from SDCC here.

  • Panama Hats


    The straw hat - a classic summer staple in any man or woman's wardrobe. A practical piece of headwear made to stay cool and shaded from the sun while providing an easy sophistication to any look. There are countless of straw hats under the sun, but there is no other type of straw hat that exudes elegance, confidence, and exquisite craftsmanship than the Panama hat.


    Only hats woven in Ecuador can be called a Panama hat. Traditionally, the straw used to make a Panama hat comes from the leaves of the Toquilla palm. The palm's soft, flexible and durable fibers are perfect for weaving and of course, wearing on one's head. The quality of a Panama hat is measured by the weave count of the straw. The most common weave is called the  Brisa weave (photographed below) and the quality of a hat is measured by grades. A grade 3 Brisa weave Panama hat takes only a couple of days to make unlike the finer weave, grade 12 Brisa weave hat that can take several weeks to complete. Continue reading

  • The Hat Shop

    A video from our very own merchants at Yaletown Hat Shop in Vancouver. An animated look into how it might feel like walking into one of our shops for the first time.

    Watch as a little bit of hat magic unfolds before your eyes...

    The talented creators of this video are Goorin's very own Daryl-Lynn Ramsay and Elijah Yutuc. "With [Elijah's] skills in photography, we instantly knew we should do a stop motion piece! We were very inspired by our hat shop and knew we wanted to integrate it," Ramsay explains about the idea that took a year to come alive. She adds, "It actually only took a few weeks to get the shooting done and since then I've been compositing, editing and getting the sound done on my spare time." Truly a passion project, "The Hat Shop" is a great example of the talent we have right under our brims.


    Find a Goorin Bros. Hat Shop near you and witness the magic in person.

  • The Roaring 20s

    The Roaring Twenties was a decade marked with excess and extravagance in all aspects. Wealth was abundant, liquor flowed, music boomed and fashion flourished. In lieu of the much anticipated The Great Gatsby film by Baz Luhrman, we've featured a few of our classic hats inspired by the literary classic. View our Great Gatsby Hats collection here.


    Continue reading

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