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There are so many obvious reasons to bring a Goorin Hat Shop to the beautiful town of Santa Barbara, California. With the promising nickname of being called the "American Riviera", you can bask in a lush, year-round Mediterranean climate in true Goorin style, as the sunny weather of the city is more than conducive to sporting any of our bold hat creations all year long. Enjoy a captivating blend of colorful history, distinctive architecture, and the legendary Southern California lifestyle when you visit our Santa Barbara hat shop.

Hours of Operation

Sunday – Thursday 10am-8pm
Friday – Saturday 10am-9pm