We loveThe Farm. In the beginning it seemed like "just a couple trucker caps," and with trucker caps, it feels casual. As The Farm has grown and evolved, they've come to mean more than just that casual gritty cap you throw on and go out the door; the innovation and creativity behind the patches, colors, and words are playful, satiric, and risk-taking. That's why I've started to see our trucker caps as elevated elements of fashion. I like breaking norms, and not following the rules when it comes to fashion and style. Do you like mixing different patterns? Do it. Like rocking white pants after Labor Day? Go for it. Our trucker caps have the same energy: be bold, take the risk, and be proud to do it.
What's even more inspiring is seeing all of you out in the world rocking our caps and incorporating them into your personal style. After all, it's all of YOU that have made The Farm blow up as much as it has, and it is all of YOU that continue to push the bounds of fashion by commanding attention. We started paging through all of the @goorinbros and @thefarm_by_goorin_ tagged photos and want to highlight just how elevated and cool y'all look in your #FarmFitOfTheDay, so keep 'em comin'.
Keep taking risks, keep being you, and keep rockin' Farm.