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If you’ve ever been into one of our hat shops, chances are it was much more involved than picking up a hat and paying for it. That’s no fun unless of course, it’s the only Goorin you don’t own; which in that case, you’re already having the time of your life.
For those of you who have not had the pleasure, there’s something you should know about us. There’s an experience unlike any other which we live for. As we strive to offer you the best online experience possible, we also encourage you to visit your local hat shop.
By visiting you will find the very best product outlined with detailed product descriptions from hats to accessories and hat care. And yes, we have made it so our shapes and collections are easy to navigate. So, what’s so different about this “Shop Experience?”

Home Page Slider Mens Frank Harold Premium Straw Wide Brim Fedora

One of the most important details around wearing a hat is selecting the correct size. More often than not, selecting the perfect hat begins with finding out how it’s going to fit. For this, we are prepared to take the time to measure each person’s head based on standard U.S. customary. From here, we can translate each measurement to one of our five sizes. Minor adjustments are common and often easy to perform while you wait to ensure the perfect fit.


*If this is a gift for someone special, then you can provide us the recipient’s head size in U.S. customary, Metric, or CM and we will convert it. For a seasoned hat wearer you may want to bring us one of their favorite hats for which we can measure the interior.

*Most hats are produced to comfortably rest a 1/4″ above the ear. This is where we begin to measure the full circumference of the head.

What is a gift without proper gift wrapping? Our experience does not end when our hats leave the shop. There’s no better way to present a new hat than in a hat box. We will treat each piece as if it’s our own. We also have a variety of ways to help you present your loved ones with the same attention that you put into selecting the perfect hat.


Still not sure what to get? We can always adjust, resize, exchange or happily return a purchase. There’s something special about receiving a unique hat as a gift. Nonetheless, you can always invite them to join us for a full experience with a Gift Card, open to your denomination. Don’t worry, we’ll help you make it look just as good.


From our family to yours, we look forward to helping you select the perfect hat.

-Goorin Bros.