Why We Love: Sierra Madres

what makes this style a must-have 

Why We Love: Sierra Madres - Goorin Bros.

Get to know the Summer Reserve II : Sierra Madres -

The details: 100% Palm Straw directly from Puebla, Mexico. Our trusted No.13 Cattleman Crown block. Crown height sits at 4.5" and this gorgeous brim comes in at 4" wide. The braided leather hat band to top off this authentic style.

 

Why we love it:  Sierra Madres is unlike any other straw hat we've ever made here at Goorin - frankly unlike any hat we've made. The brim is one of the widest we've done and paired with the cattleman crown, it's instantly a game changer in the hat world. We released a limited drop of Sierra Madres last summer and it sold out instantly - it was a mad hunt to try to find any remaining stock tucked away at shops across the country. The pure stylistic aspect of this hat really makes it shine brighter than a lot of other more traditional straws we make. 

Our customers say it best:

"I wanted this hat for a while, I put it off and was sad when it originally sold out. When Goorin announced they found a few more in the warehouse I did not delay and ordered it immediately. Sierra Madres is bold with its ultra wide brim and cattleman crown, and the color is gorgeous. It's also super sturdy and the brim gives me maximum sun protection when I'm out in the Nevada desert sun." - Karen Wiehl / @karen.wiehl

 Our Summer Reserve collection has limited quantities you won't want to miss. Make sure you're signed up as a Goorin Insider through our SMS program. Get On The List //

// photos: @stevewestphoto / @shannonmccollum / @karen.wiehl

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